leapers: allthebookspress: vanmega: While Mad Men is the best, their Season 4 promo photos are the worst.  So much so, that they should stop doing them.  Perhaps leak some clips or something instead? What’s in this picture is not applicable to Season 3?  What in this picture moves our expectations forward? Oh yes, there will be men in suits making stern faces!  Oh yes, there will be pretty ladies with complicated hair-dos!  The only thing that we’re not sure of is if there will be scotch and cigarettes (SPOILER ALERT: there will be scotch and cigarettes). Come on Mad Men, everything about you is great.  Why are you letting your pre-season promo slip? I don’t completely agree with this. While I do think this photo (which you can see in full size here) is somewhat uninteresting in comparison to the promo shots of the last three seasons (example: the photoshoot of Don sitting in his office as it fills with water), there’s something to be said for the stark white studio backdrop. What is left of Sterling Cooper? Nothing. It’s bare, and basic. The last three seasons built a world, and the promotional photos reflected that. Season 4 will be taking place, I believe, in 1964, and although we’ve seen bits of the changes occurring in the 1960s in the last few seasons (Paul Kinsey in particular, whose fashion sense, taste in women, and general attitude were of a late-beatnik era, then the death of Kennedy), the slow transition from 1950s family values and masculine dominance to the 1960s more commonly portrayed in film and television had come to a head. And finally, although I may be biased, as someone who is regularly compared to Peggy Olson… Peggy looks fucking great here. What do I know anyway.  This is kind of brilliant. Sterling Cooper as a blank canvas? After last season it could go anywhere. It may seem bland but it works. Not sure why I’m taking a stance on this, as I’m not a big follower of the show, but don’t you think you’re reading into this way too much? It’s simply a style of portraiture developed by Irving Penn, as you can see here, and later copied/updated by Annie Leibovitz for Vanity Fair, as seen here. That’s it. It’s simply a retro style of taking group portraits. I don’t know, but I might even guess that Annie Leibovitz took that photo. More samples here, here, here, and here.

leapers:

allthebookspress:

vanmega:

While Mad Men is the best, their Season 4 promo photos are the worst.  So much so, that they should stop doing them.  Perhaps leak some clips or something instead?

What’s in this picture is not applicable to Season 3?  What in this picture moves our expectations forward?

Oh yes, there will be men in suits making stern faces!  Oh yes, there will be pretty ladies with complicated hair-dos!  The only thing that we’re not sure of is if there will be scotch and cigarettes (SPOILER ALERT: there will be scotch and cigarettes).

Come on Mad Men, everything about you is great.  Why are you letting your pre-season promo slip?

I don’t completely agree with this. While I do think this photo (which you can see in full size here) is somewhat uninteresting in comparison to the promo shots of the last three seasons (example: the photoshoot of Don sitting in his office as it fills with water), there’s something to be said for the stark white studio backdrop. What is left of Sterling Cooper? Nothing. It’s bare, and basic. The last three seasons built a world, and the promotional photos reflected that. Season 4 will be taking place, I believe, in 1964, and although we’ve seen bits of the changes occurring in the 1960s in the last few seasons (Paul Kinsey in particular, whose fashion sense, taste in women, and general attitude were of a late-beatnik era, then the death of Kennedy), the slow transition from 1950s family values and masculine dominance to the 1960s more commonly portrayed in film and television had come to a head.

And finally, although I may be biased, as someone who is regularly compared to Peggy Olson… Peggy looks fucking great here. What do I know anyway. 

This is kind of brilliant. Sterling Cooper as a blank canvas? After last season it could go anywhere. It may seem bland but it works.

Not sure why I’m taking a stance on this, as I’m not a big follower of the show, but don’t you think you’re reading into this way too much? It’s simply a style of portraiture developed by Irving Penn, as you can see here, and later copied/updated by Annie Leibovitz for Vanity Fair, as seen here. That’s it. It’s simply a retro style of taking group portraits. I don’t know, but I might even guess that Annie Leibovitz took that photo. More samples here, here, here, and here.

vanmega

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